The Violet Moses will be big one day – they won’t be influential, or even make that much of a difference, but they will be big, as long as they keep churning out tunes like ‘Keep It On The Inside’.
There’s pleasant guitar riffs, stop/start drums, repeated verses, Weezer-like feedback building up to the chorus, screams to please the fans of such neutered pop-punk; everything a second-tier teen anthem needs.
Meanwhile, slightly annoying vocals sooth your vulnerable emotions with tried-and-tested treatments for a broken heart: “even though you’re sore/keep it on the inside”.
Blast it non-stop for one week – not two, not three, just one – then let it become a purply-white blip on your iTunes search bar – job done.
Words: Andrew Maguire
